Company development in West Africa

Contract: Company development
Goals: To develop a corporate clientele in Ivory Coast, to set up in West and Central Africa, to take a leading position.
Assignment: ▪ Internal and external audit of the company
▪ Strategic recommendations. Definition of development objectives.
▪ Development of the 5-year development plan in organic growth, external growth and international development targeting a turnover
▪ Multiplied by 10 and established in 7 countries.
▪ Implementation of the development plan.
▪ Prospecting strategic customers.
▪ Economic and competitive watch.
▪ Advice to the Presidency.
Client: Pan-African leader in the construction and maintenance of buildings and engineering structures €500 million - 3,000 employees – Presence in 5 countries
Period: Started in January 2022
Achievements: ▪ Creation of a qualified file of 135 suspects, 30 prescribers, 28 competitors, and 5 partners
▪ Membership of 2 professional networks and participation in business networks.
▪ 2 exploration trips to Senegal to meet potential partners and clients.
▪ Integration and training of a project manager for Ivory Coast.
▪ Development of presentation materials: brochure, presentations, mailings.
▪ Contribution of a first private client with a contract for a total amount of €900,000 over 3 years.
In relationship with: Chairman, Managing Director, Management of the subsidiary, support functions.
Zone / Area: West Africa & Central Africa